With much interest I have been reading the book of Don Tapscott and Williams on Wikinomics. It is very stimulating, but after some chapters it is repeating itself. On the other hand there is the book of Keen stating that such an environment leads to too much information, in which the real information gets lost. I find it challenging to see how the concepts can apply in my profession as consultant in applied research. Do processes of my customers change, what is the impact of the new technology and how can I get these process changes activated? These are some of the questions that are bothering me. Any suggestions are welcome.